How Coronavirus has impacted social media engagements

During this unfortunate event we are facing globally, I wanted to find out how the Coronavirus has impacted social media consumption since the start of this nasty pandemic. As you can already imagine, millions upon millions of people are in isolation following the Coronavirus safety protocol. With millions of people in their homes every day, I wanted to see if the numbers in social media increased or decreased depending on the specific platform. I started off with looking into Instagram engagements since the beginning of March. Instagram engagements were decreased dramatically following the first two weeks of the pandemic. Interesting enough, Alcohol brands saw a spike in engagements due to people drinking in their homes. Food and beverage companies experienced a slight engagement and are returning to normal. Influencers engagements, however, are declining at a rapid rate. With no significant signs of improvement, this is the lowest we have seen Instagram influencers engage...